5 Ways You’re Wearing Foundation Wrong


WE’LL RIGHT THOSE WRONGS

by Nicole Rivera, Art by Rafa-el Lopez

Ever Bilena Opener

From its very name, foundation is the starting point of any beauty look—it can help you achieve a smooth complexion, provide a canvas for your makeup, and even provide protection from the sun and the elements. It’s of utmost importance that you get it right, but even the best of us still struggle to reach foundation perfection. We’ve listed five ways you may be wearing your foundation wrong, and how to do it right.

1. YOU’RE NOT PREPPING YOUR SKIN

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We know that a good skincare regimen is important to keep skin healthy, but an effective skincare routine will also help your foundation go on right. Always make sure you apply foundation, or any makeup for that matter, on to a well-cleansed and moisturized face. This not only prevents clogged pores, but also keeps your foundation from flaking and caking.

2. YOU’RE NOT USING THE RIGHT TOOLS

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Brushes, beauty blenders, and sponges all serve different purposes, so it’s all a matter of fitting your tools to the formula you’re using. A foundation brush or beauty blender works well for daytime coverage, while a synthetic brush is ideal for cream and liquid formulas, and natural fiber and kabuki brushes work best for powder foundations.

3. YOU’RE WEARING THE WRONG SHADE

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Finding the right shade of foundation for your skin may seem like a no-brainer, but in practice it’s a lot harder to do. Different factors come in when choosing foundation shades—your skin tone is one but your undertone, your skin type, and even the light you test it under matter just as much. For example, acidic skin needs foundation that’s one or two shades lighter to allow for oxidation. Natural light is the best way to check if the shade matches your skin, and don’t forget to check if your neck is even too!

It also helps if you settle on a foundation that offers a good array of shades. We recommend EB Advance’s Two-Way Cake that comes in 3 shades—White Beige to blend seamlessly with fair skin, True Beige for darker skin tones, and Oriental for medium-toned, Filipina skin.

4. YOU’RE WEARING THE WRONG FORMULA

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The choice between liquid and powder foundation should also come down to your skin type. Liquid foundation is better for dry to combination skin because it usually comes with moisturizing properties, while powder foundation is ideal for oily skin or uneven complexions because it provides more coverage. But there are also foundations that do both. We love that EB Advance’s Two-Way Cake can be applied either wet or dry, and has the properties of both liquid and powder foundation: it’s moisturizing, but also evens out your skin.

5. YOU’RE USING TOO MUCH PRODUCT

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The number one cause of caking foundation is over-application. But remember, foundation shouldn’t be used to cover up blemishes—that’s what concealer’s for! Use foundation to even out your complexion and achieve a good base for your makeup, and leave the spot correction to concealer. It also helps to use a foundation that blends well onto your skin (see: #4), and having the right tools (see: #2).

What also helps with foundation selection and application is a product that’s flexible—one that can be applied dry or wet, that works for a variety of skin tones, and can give you the effects of multiple foundations. For all that, we recommend EB Advance Two-Way Cake.

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