These Bloggers Were Up For A Fashion Challenge At The #HMConnect


Bloggers are no strangers to flat lays or shooting their double-tap worthy OOTDs. And yesterday, their Instagram and styling skills were put to the test! Online influencers filled up the H&M store at UP Town Center for the stylish #HMConnect event.

Using the H&M app, they had to pick their favorite sartorial pieces. The challenge was to look for these exact outfits in-store, and wear them. Judged by MEGA magazine’s creative director Suki Salvador and H&M’s marketing executive Rizza Prado, blogger John De Leon’s team won the challenge.

It was an afternoon of more games and cocktails. In case you missed out, check out what went down at the #HMConnect event:


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